Looking to generate more qualified leads?

At GrowthLens, we believe YouTube can be your most powerful lead generation engine. We help businesses create video content that ranks, converts, and builds a loyal customer base – without the guesswork of figuring out YouTube's algorithm on your own.

Think of YouTube as Google for video (because it is). With users actively searching for solutions to their problems, it's not just another social media platform – it's a search engine that can consistently drive qualified leads to your business. The best part? Your videos keep working for you 24/7, turning viewers into customers long after you hit publish.

Unlike fleeting social media posts or expensive ad campaigns, YouTube content is an investment that compounds over time. Your videos build authority in your industry, educate prospects before they even talk to sales, and create trust that paid advertising simply can't match. Plus, with the right strategy, your content works across platforms – powering your website, social media, email campaigns, and sales presentations with high-impact video that moves prospects through your funnel.

Nice to meet you!

After eight years in social media - focusing on influencer marketing, paid ads, and organic growth - I became obsessed with turning YouTube channels into profitable assets. The past two years, I’ve been mastering the YouTube game: optimizing for the algorithm, telling engaging stories and building loyal customer bases.
Andrey Zhuravlev
Co-Founder
During 10 years in software sales, I witnessed the declining effectiveness of traditional cold outreach and the erosion of trust online. I discovered that YouTube has become the go-to platform for potential customers to educate themselves about solutions to their problems. I want to help companies leverage this powerful channel to build trust, provide value, and generate leads.
Pat Rancourt
Co-Founder

FAQs

Answers to questions you might have about GrowthLens.

 How Long Does It Take to See YouTube Marketing Results?

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You can start seeing initial results from YouTube marketing within 1-3 months with consistent effort. Expect significant growth after 3-6 months of publishing high-quality, optimized videos. Your YouTube channel becomes a valuable asset, generating leads and sales long-term as your channel authority and viewership increase.

What Businesses Benefit Most from YouTube Marketing?

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 B2B companies, SaaS businesses, and those with complex sales cycles often see the greatest success with YouTube. It's ideal for building trust and educating prospects in industries like technology, finance, education, and healthcare. Any business that can create valuable, engaging content that resonates with its target audience can leverage YouTube effectively.

How Does YouTube Marketing Compare to Other Digital Channels?

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YouTube is a powerful search engine, attracting highly engaged audiences actively seeking solutions. Unlike social media, YouTube videos have long-term shelf life, appear in Google Search results, and can be repurposed for other marketing campaigns, maximizing your ROI and creating a consistent brand message.

Can YouTube Generate Qualified Leads for My Business?

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Yes, YouTube is highly effective at generating qualified leads. Users actively search for solutions on YouTube, making them receptive to your message. By creating educational content that addresses your audience's pain points, you attract potential customers who are actively seeking solutions like yours.

How Do I Know What Content Will Rank and Convert on YouTube?

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Understanding search intent and viewer behavior is crucial for YouTube success. Proper video optimization and strategic content planning are essential. Consider seeking professional guidance to leverage best practices and avoid common pitfalls that hinder your videos from ranking and converting.

Do I Need to Appear on Camera for YouTube Success?

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On-camera presence is not mandatory for YouTube success. Screen recordings, animations, and voice-overs can be highly effective. The most crucial factor is creating high-quality, valuable content that addresses your audience's needs and maintains consistent production standards.

How Many Videos Should I Create to See Results?

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Start with 8-12 core videos targeting your main keywords and addressing key customer questions. Aim to publish 2-4 high-quality videos per month to maintain momentum. Prioritize quality over quantity to ensure your videos effectively engage your audience and perform well in YouTube search.